From Thursday 8 to Saturday 10 November at the Hong Kong Convention and Exhibition Center the annual HONG KONG INTERNATIONAL WINE & SPIRITS FAIR, now in its EIGHTEENT EDITION.
In 2008, following the elimination of customs duties for spirits above 7 degrees, Hong Kong has become the only major economy in the world not to impose any duty and no tax on wine sales. Hong Kong is in an ideal position to host this important international wine event and gives direct access to the expanding markets of mainland China and the rest of Asia.
Since 2016 it has registered the presence of over 1,000 exhibitors, from 40 countries including Argentina, Australia, Chile, mainland China, Hungary, India, Italy, Japan, Korea, Moldova, New Zealand, Portugal, Slovenia, South Africa, Spain, Thailand, United States and Uruguay.
Thanks to the reputation gained for the excellence of the products presented, the Hong Kong fair has become an important opportunity for over 20,000 large customers from 70 countries.
It is no secret that while wine consumption remains static in European countries, the global market's focus has shifted to Asia.
Here consumers are more and more experienced and their wine demand remains strong.
According to Euromonitor International, wine sales in Asia amounted to $ 93.3 billion or 6.1 billion liters in 2016, leading to an increase of 2.3% a year over the last five years. For 2016-2021, an increase of + 8.5% per year is expected in terms of value and + 3.9% per annum in volume. Business prospects are therefore optimistic and will continue to encourage wine trade across the Pacific Ocean.
The Italian producers will be coordinated by the Institute of Foreign Trade and Vinitaly International, given the need to make known to Asian consumers the types of our wines, little known compared to the French, Australian and American competitors
The fair offers more than 50 special activities, including wine auctions, wine tasting sessions, master classes and seminars.